Amazing
Interior and Exterior Menu Board Considerations & Myths
1752As you develop a comprehensively branded, effective and environment-worthy set of digital display menu boards, you will have a few factors to accommodate which are specific to restaurants and quick serve restaurants.
You Ought To Be In Pictures! The Process of Making A Company Video – Part 3
577Let’s take another step in our continuing series, looking at the process of making a high-quality company video that can be used to educate and entertain your audience through social media. In the previous segments, we’ve talked about the importance of effective social media video marketing for your business, as well as the need for
You Ought to Be In Pictures! The Process of Making a Company Video – Part 2
451Know Your Limitations!! In this series, we’re looking at the process of making a high-quality company video that can be used to educate and entertain your audience through social media. For Part 2, we’re going to briefly discuss personal limitations as they pertain to the production time requirements. To poorly paraphrase the great Clint Eastwood,
You Ought to Be In Pictures! The Process of Making a Company Video – Part 1
467Why Make A Company Video? With social media becoming more and more important for small businesses, company videos streaming from the web are often a very effective way to communicate with your existing and/or potential clients. The quality of online streaming video today can be absolutely stunning, light years beyond the low-resolution grainy short clips
Making the Move to Dynamic Signage
550Are you still wondering if dynamic signage is the arena for you? Here we’ve been writing about how and why the digital print / traditional sign company is the best built enterprise for the job. In case you have missed the posts, start with the October, 2006 post and read each chapter as though it’s
Becoming a Digital Media House
591One of the questions that seems to come up more often lately – not surprisingly – is, What does it take to become a content provider for dynamic signage? Well, first and foremost, in our opinion, you need to upgrade your mindset. We recommend you think of yourself not as simply a content provider, but
Those Special Codec Moments…
524The following is not gibberish: A portmanteau is a blend of two or more morphemes. The word codec is a portmanteau of “compressor- decompressor” or, more commonly, “coder-decoder”. Wikipedia explains: A codec encodes a data stream or signal for transmission, storage or encryption, or decodes it for playback or editing. If you have been involved in dynamic sign content, you know
We’ve Come a Long Way, Baby, From Sneaker Net!
591It seems like just yesterday we were discovering the world of dynamic signage, and loading up our content by manual transmission, ie, flash drives and DVDs, aka, using the “sneakernet.” With a DVD or VHS network you have what is called a “SneakerNet” – can be prone to human errors. Just look back to 2009,
