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Technology

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The Display Wars are Over… Sort Of

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Remember back in early 2010 when we compared Plasma screens and LCD display technology? Well, that post covered a lot of ground, and the decision-tree is still a valid and great tool. But now we have a third horse in the race, and it looks like a triple-crown winner… if price is no object. LED-lit

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Part 2: May Your Resolution Be Right

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More fun with technology! If you are up to date, you have followed these posts for a while. Our Part 1 of this two-part series on resolution is very important if you plan to use the information provided here, so give it a good read. Okay, ready? HD Resolution (or Frame Size): There are 2

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Part 1: May Your Resolution Be Right

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Here’s Part One of Two about the technology that transforms a blank flat panel screen into a communications dynamo! Just what you’ve been waiting for! (Hmmm?). It’s time for a wee bit of technical jargon, and it’s not going to hurt a bit. When it comes to digital signage (the moving kind), the one most confusing

March of the Statistics

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Many of our past posts have discussed marketing, retail environments, sign design, content and audio considerations. But why is this dynamic sign technology getting so much attention? Why should you invest in this new learning curve as a digital print or sign professional? From software selection, to network design and configuration, to the right displays

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Sounds Like…

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When it comes to digital signage and the dimension of audio in the environment, you are bound to see that sound has the ear of many, and important boundaries for others. It would be nice if we could provide a hard and fast rule when it comes to audio enhancements of your dynamic messaging. But

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Kiosk, You Ask?

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We thank the Kiosk company for assisting with information on the subject of kiosks – a great product for many applications. KIOSK has many years of experience in working with customers to deploy small to medium to very large kiosk projects. They have found six factors to consider when choosing and deploying kiosks for your

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How About Color, Contrast and Brightness?

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If you’ve been following our posts, you will know that CLEVR is a great acronym to remember when designing digital signage. CLEVR stands for Conspicuity, Legibility, Visibility and Readability – sound principles for those who design content for electronic digital signage. As we learned, these factors are weighted differently according to the application, whether it is

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Part 1: CLEVR is a Clever Acronym for Digital Design

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We mentioned in our previous post that sign industry professionals use the science of signs when creating a communications vehicle for their clients. These same principles should be applied to your dynamic digital content as well. The four considerations are known as Conspicuity, Legibility, Visibility and Readability. We like an acronym to help recall these four

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