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Tag Archives: digital signage

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The Fourth Screen

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The number of public displays is forecast to grow by 44% in 2009 reports Chris Connery,Vice President of PC and Large Format Commercial Displays at DisplaySearch. But this increase to the 900,000 displays of 27” and larger already installed is the tip of the iceberg, since smaller displays are typically used for elevators, shelves, service

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$13 Billion by 2010

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In today’s world of digital marketing techniques, there has been a marked increase in creative advertising to communicate core messages across a broad audience. From conference rooms to retail, digital advertising is a way of educating and engaging consumers through unique content applications on a variety of products, services and messages.Over the next three years

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A CPA and a Digital Sign

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This is a story about why a digital sign expert is an invaluable partner to busy professionals.  It is also a story of a very hardworking CPA, who spent 30 years building his practice. He employed 14 staff, and leased a nice, large set of offices in a beautiful skyscraper.  He did work weekends, nearly all

Tell Your Story – Part 4

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Be sure to read Part 1, Part 2, and Part 3 for the rest of this series on best marketing tips for digital signage content. Here in Part 4, we present the second to last post on this subject, with “Things to Avoid” when crafting your digital signage content. This list reflects the extracted result of

Tell Your Story – Part 1

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People like stories. They like to read stories and they like to hear stories. Stories enable us to visualize things that are incredibly difficult to grasp otherwise. Good marketing stories paint a picture. They make us want to learn more. Thus, if we want to get people intrigued about our services, if we want them

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Waiting Rooms – Where Opportunity Knocks!

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Pediatricians, veterinarians, ER staff– Your primary goal should be to minimize the time patients spend in your waiting room. But it is also essential to create a waiting area that reflects your dedication to patient care and customer service. Each detail affects patients’ impression of your practice. Here, experts weigh in on what makes a

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