This is the fifth and final post in the Store Visual Planning series, designed to give you the tools to improve your retail sales environment. If you find that time or other constraints limit your ability to implement, simply call a LobbyPOP Pro for a great consult! If you have not read the prior four
And now we move past the Entrance, or “decompression zone” to the next, and very critical space in your retail environment: The “Strike Zone.” What is this Strike Zone? Once your customer passes through the “decompression zone” they look at the price of the first item, generally to their right, that is easily accessible. This initial