digital signage

March of the Statistics

Many of our past posts have discussed marketing, retail environments, sign design, content and audio considerations. But why is this dynamic sign technology getting so much attention? Why should you…

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150 150 LobbyPOP Digital Sign Systems
$13 Billion by 2010

$13 Billion by 2010

In today’s world of digital marketing techniques, there has been a marked increase in creative advertising to communicate core messages across a broad audience. From conference rooms to retail, digital…

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LobbyPOP Digital Sign Systems

Tell Your Story – Part 4

Be sure to read Part 2, and www.plattretailinstitute.org) and their partners in creating impact effectiveness reports are particularly to be applauded. First, content basics - What to Avoid: Telling people…

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150 150 LobbyPOP Digital Sign Systems

Tell Your Story – Part 1

People like stories. They like to read stories and they like to hear stories. Stories enable us to visualize things that are incredibly difficult to grasp otherwise. Good marketing stories…

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150 150 LobbyPOP Digital Sign Systems